Annual report
Musgrave achieved solid financial results in 2025, against the backdrop of a demanding and competitive grocery market. The results reflect our ongoing programme of investment into strengthening our brands, integrating operations and delivering even better value to consumers.

Partnerships, innovation and growth
Our 2025/26 annual report showcases achievements in 2025 and our plans for the months ahead, whilst celebrating the 150th anniversary of the Musgrave business.
Our results and growth strategy reflect a clear determination to support the independent retail model that sits at the heart of our identity, while modernising every part of the business to meet the expectations of tomorrow’s consumer.
Across the business, attention remains firmly focused on strengthening our retail proposition, delivering greater value, encouraging innovation and enhancing the experience for customers across grocery and convenience. At the same time, further development of foodservice capability is opening new opportunities, enabling us to serve customers across a broader range of occasions and settings.


“Our growth strategy represents the largest investment in Musgrave’s history – a comprehensive programme spanning value, range and quality, supported by significant investment in technology and infrastructure designed to strengthen the foundations of the business for the years ahead.”
Noel Keeley, CEO, Musgrave
At a glance
2025 financial key facts
Group turnover
€5.5 billion
2024: €5.2 billion
PROFIT BEFORE TAX*
€133 million
2024: €134.5 million
NET CASH
€104 million
2024: €171 million
MUSGRAVE RETAIL SALES
€6.8 billion
Republic of Ireland
€5.9 billion
Northern Ireland/GB
€0.7 billion
Spain
€0.2 billion
TOTAL RETAIL SALES BY BRAND
SuperValu
€3.6 billion
Centra
€2.6 billion
Daybreak
€0.3 billion
Dialprix
€0.2 billion
Other brands
€0.1 billion
*Before exceptional costs
Our brands

159
GREAT TASTE
AWARDS
for SuperValu, Centra, Happy Pear, Frank and Honest, Donnybrook Fair and Clean Cut

12
SHELFLIFE GROCERY
MANAGEMENT AWARDS
for SuperValu, Centra,
Happy Pear, Frank and
Honest, Donnybrook Fair
and Clean Cut

96
BLAS NA HÉIREANN
AWARDS
for SuperValu, Food
Academy suppliers and
Happy Pear

9
WORLD CHEESE
AWARDS
for SuperValu Signature Tastes

Next Generation Food Emporium
An investment of £600,000 was made into the launch of the Next Generation Food Emporium in Musgrave MarketPlace, Duncrue in Belfast.
Our people

Graduate employee of the year
Musgrave colleague Jack Murphy was awarded the 2025 gradireland Graduate Employee of the Year at the Graduate Recruitment Awards. Musgrave also retained the title for the Best Graduate Training & Development Programme – Business/Management at the same awards.
44,000+
colleagues across our
business and brands

Musgrave NI wins Diversity & Inclusion Award and CSR Award for partnership with Action Cancer at the AIB Business Eye Awards

Musgrave MarketPlace ROI wins Best App and MarketPlace NI wins Best Influencer Led Campaign at the Spider Awards

Elevate wins silver in the Best in Retail & Consumer Goods category at the Digital Media Awards
Sustainability
2.85 million
litres of hydrotreated vegetable oil (HVO) used by the Musgrave fleet in 2025 – the highest quantity used to date in a year – up from 1.4 million litres in 2024

€30.7 million
generated in sales of
Food Academy products

1 million
volunteer hours given for
TidyTowns projects across Ireland

2.6 million
meals redistributed through FoodCloud to date

Renewable electricity agreement
In May 2025, Musgrave Group signed a landmark corporate power purchase agreement with SSE Airtricity for renewable electricity for over 100 SuperValu and Centra stores across the island of Ireland, Musgrave offices and 11 distribution centres.
